Half the clients you’ve booked in the last year are bargaining, nit-picking and haggling with you just to get the best deal.
Even with 25-50 jobs on the calendar each year, you’re still struggling to bring in more than $10,000 in profit but you don’t know where to start to fix the problem!
You want to raise your pricing but even with your current rates people are saying you're out of the budget or asking for discounts which makes it nearly impossible to make the leap and do it!
You’ve waited to raise your pricing until you shot the job that promised to uplevel your portfolio, only to discover it wasn’t the show-stopper you’ve been banking on (back to square one?).
And if you’re immediately thinking, That sounds like a lot of work, KT!
Because I have a secret for you.
Your revenue is frozen solid–or worse—steadily dropping (thanks, inflation! 👋) and you’re terrified to raise your pricing for fear that you’ll go from some clients to NO clients.
You probably don’t know what you’re actually making per hour, or the REAL cost of a weekend on your calendar…
And if you don’t change your strategy, you're going to STAY stuck or plateaued.
First of all, here’s what it doesn’t mean…
(You probably already have the sinking feeling that’s true, but trust me—don’t do it.)
Think about it—how are you going to increase your value (read: pricing) if you don’t… increase your value (aka: your client’s experience)??
Once I started implementing custom proposals in my own business, my booking rates started to climb like the side of Mt. Kilimanjaro.
(And trust me, I know how steep that is!)
Average Booking Amount
2015 — Started Using Proposals
Stop guessing at your hourly rate
Raise your pricing effortlessly—and consistently
Align with the right clients
Red Flag the clients that aren’t a good fit (and just say no!)
Understand your clients’ exact needs (and overdeliver on them!)
Upsell without even trying
Get It Today for $297
I’M READY TO PRICE WITH PROPOSALS!
Upsell to Uplevel
Align Your Pricing
Never Second-Guess Your Pricing Decisions
The Price of Inaction
When to Say YES, When to Say NO
Determining Your Starting Minimum (and when to break it!)
The Fool-Proof Way to Qualify Your Leads
The EXACT Booking Process That Has Put Me at the TOP of Luxury Clients + Planners’ Lists for a Decade!
The 3 Reasons to Break Your Pricing Minimum
EXACTLY What Questions to Ask Your Leads (no surprises after they sign the contract!)
HOW to Create a Gorgeous Custom Proposal (with a step-by-step walkthrough of what you MUST include)
I’M READY TO EARN! LET’S DO IT →
I offered a custom proposal for a couple who is having a wedding “part 2” this year. Since they didn’t need a full day, the hourly coverage was equal to my lowest “package,” but via the proposal, and including an album they wanted, I sold it for almost as much as my former top package and a waaaay higher profit margin! It makes me realize how I’ve been underselling myself by throwing packages at people before speaking with them.
I booked two multi-day weddings with 2 clients that I absolutely adore for later this summer 2021 that I would consider luxury. I went through the process, booked them at a rate that I don’t think I would have had the confidence or the trust in myself to do without the support of this community. They will be my highest paid bookings to date (still very crazy to think about that).
Custom proposals have given me the power to say, ‘Hey, this is me, this is my pricing. This is what I offer you, here’s the value. If you say yes, wonderful, let’s party, let’s do this thing. If not, I know that you’re going to find amazing other people. And here are my recommendations.”
“Just booked my highest wedding yet…”
"I booked two, yes two, weddings that are ... $3k more than my highest package..."
"I FINALLY FEEL LIKE I'VE FOUND A COMFORTABLE AND AUTHENTIC WAY TO CONNECT AND SELL MYSELF!"
"i'VE NEVER RECEIVED THIS VOLUME OF INQUIRIES + BOOKINGS..."
"i booked ... at my highest price to date."
"i just booked a wedding at one of my dream venues."
"pricing with proposals was epic! i just wanna tell someone."
"i have finally started to attract my ideal client!"
"...THE BEST THING I DID FOR MY BUSINESS AND THE RESULTS WERE AMAZING!"
"IT HAS LITERALLY CHANGED MY BUSINESS!"
"just booked my first 5 figure wedding collection ever"
“Booked a wedding in Chicago after using KT’s custom proposal system and might end up booking their second wedding in HK next year. Gaaaahhhhh!!”
I started reaching goals like…
Let me show YOU how! Let’s go →
I’ve already figured out how to consistently raise pricing and keep my calendar full.
Being a go-to photographer for celebrities and some of the top wedding planners in the world, like Lisa Vorce of Easton Events
And when I set out to build my own photography business 15+ years ago—
Before all the global recognition by Vogue, Harper’s Bazaar and People Magazine...
I had zero knowledge of what was involved in growing and maintaining a business.
Behind the scenes, I didn’t know how much money I was actually making.
For example, I had no idea that every time I pushed the shutter button on my film camera, it cost me $2!
Shooting in the Maldives
Earning six figures a year
The Pricing with Proposals workshop is virtual and recorded! Which means you can get TO it and THROUGH it at any speed that you like. The training is delivered in two parts, and each one is approximately an hour and a half.
As soon as you say ‘Yes!’ to leveling up your pricing game, you’ll get instant access to the Pricing With Proposals training. Everything you need will be sent straight to your inbox, with step-by-step instructions. The best part? You’ll have forever access to the content, so you can revisit it anytime you need to.
Each training session contains a Q&A session, where KT offers her feedback on the top pricing questions that photographers and creative entrepreneurs are asking. You’ll get her direct input and insights on best practices, troubleshooting roadblocks, and overcoming unique challenges.
Yes! My pricing strategies and custom proposal approach is adaptable to any photography business. In fact, any service-based business! You’ll have no trouble applying this approach and the tools to your own creative business for reaching your pricing and sales goals.
This training was created to make it as easy as possible for you to absorb and implement my pricing strategies and approach right away. You can begin using these tools immediately in your photography, or other service-based business. And because you will have ongoing, forever access to the training, we do not offer refunds.
We’d love to answer any more questions you have. Feel free to email our Team Members at firstname.lastname@example.org, and they’ll get back to you within 48 hours—if not sooner!
I’m packing a LOT of valuable teaching into just a handful of hours (because your time is valuable)! After the workshop, you will know how to determine WHAT you should be charging; how to use proposals to RAISE your pricing; how to communicate it confidently to your ideal clients; and how to easily create a custom proposal for every client that you pre-qualify using my proven process—and so much more!
…and apply your purchase price towards my signature program The Abundance Plan (when enrollment opens again).
Get Pricing with Proposals Now